Veronica Heringer
a.k.a. Madame Heringer
Vancouver, BC, Canada

“Just don’t ask me to be nice.
Nice has nothing to do with me.
*** REACTION TO THE
AFOREMENTIONED FACT***
Does this worry you?
I urge you – don’t be afraid.
I’m nothing if not fair.”
–Markus Zusak, The Book Thief–

I am Veronica Heringer,  a multimedia professional experienced in developing marketing and public relations strategies for TV, radio, print and online platforms.  My strong understanding of the media production process allowed me to work as a Producer and Content Supervisor at Brazil’s largest TV network between 2003 and 2006.  I currently work at ISSofBC Mentoring Connections program where I have been helping the organization with recruiting volunteer career mentors and developing various online and offline public relations and marketing campaigns.

Madame Heringer has been my favourite nickname since I started working in TV production. My ex-coworkers had a tough time saying my last name, so they decided that Heringer sounded French and started calling me Madame. I first mixed the two together on my first social media profile and since then, it has been my online alias.