Cineplex is currently experimenting with Toronto-based interactive mobile app TimePlay during its pre-show. Today was the first time that I had the chance to play with it. The app seems to be a great tool to make Cineplex’s pre-show more interesting to its audience and maybe get the movie-goers sitted earlier. The hook is simple. [...]
Tag Archive | "marketing"
Day #29: Interactive Pre-Show with TimePlay
Posted on 29 January 2012.
Posted in #366blogproject, Digital Strategy, Technology, What's NewComments (1)
Day #10: Just Listen…
Posted on 10 January 2012.
(clique aqui para ler em português) I consider myself a very optimistic person. I know I have my days of grumpiness, but even then I believe that it will get better. The only exception is when I am asking for something and a salesperson tries to push me to buy another thing that I don’t [...]
Posted in #366blogproject, Canada, What's NewComments (0)
Can Your Spokesperson Ruin a Marketing Campaign?
Posted on 13 July 2010.
Photo Credit: Reinaldo Marques/Terra During his last week in South Africa, Brazil’s President Luiz Inácio Lula da Silva attended numerous events promoting my home country. Lula is a great character and one of the most charismatic personalities that Brazil will ever have in the presidential seat at Palácio do Planalto. However, Lula is also known [...]
Posted in What's New, World Cup 2014Comments (0)
April 2010: Internet Findings
Posted on 01 May 2010.
My online reading was very social media intense last month, so are the blogs and articles that I’ve been referring to. The social media bug definitely bit me in April! Here is my list of favourite websites and articles that somehow made me a better communicator: PROBLOGGER.NET The month started with Darren Rowse’s April’s fool [...]
Posted in What's NewComments (0)
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